Westward Expos
Our Marketing
The daily newspapers, The Union-Tribune, North County Times, many community weekly newspapers and all the local monthly magazines.
Television
All the networks, independents, plus extensive cable are used to reach a broad audience.
Radio
Heavy campaigns are planned using news/ talk, oldies, country and contemporary formats.
Discount Coupons
All exhibitors plus select major retailers are supplied with discount coupons.
Public Relations
All year we work with the media to find opportunities. Releases are sent to all media prior to the shows.
- FREE listing in Exhibitor List
- FREE web listing
- 8' tall back drape
- Major advertising & promotional campaigns
- Booth ID sign
- 3' side rails
- Exhibitor credential (based on sq. footage)
Show Hours
Friday: 11AM - 6 PM
Saturday : 10:00 AM - 6:00 PM
Sunday : 10:00 AM - 5:00 PM
Demographics:
Surveys at the Spring Home/Garden Show Feb. 27 to March 1 2009, Del Mar Fairgrounds, San Diego California, were conducted by TouchPoll, an independent survey services provider, utilizing the latest in electronic data capture technology. 393 respondents had the opportunity to answer questions themselves, without an interviewer present, using a customized handheld survey devise. Touch Poll reported that…
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AGE: 48% of respondents are age 35- 55 |
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SHOW EXPERIENCE:63 % say they will attend the next show. |
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HOME OWNERSHIP: 89 % own their own home |
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HOUSEHOLD INCOME:44% of attendees report household income above $75,000 |
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EMPLOYMENT: 67.43 % report that they are decision makers at work. |